Tag: seo
Many small businesses offer their products and services to a specific geographical market. To be successful, they need to make sure they’re being found quickly in search engines. That’s why incorporating strategies specific to local search and SEO is an important part of creating a well-rounded and comprehensive online marketing strategy. To help increase your […]
READ ARTICLEIn digital marketing, there’s an ongoing battle between organic search and paid search. Which one yields better results, which one is more cost effective, which one tracks ROI better, and more importantly which one works faster? Honestly, it depends on what your goals are, and of course all good long-term web marketing strategies should include […]
READ ARTICLEStaying ahead of the Google algorithm curve can be frustrating. Just when you think you’ve made some headway, they change it again. You need to remember that what works on Google today may not work tomorrow, so be prepared. A couple strategies to strongly consider that certainly don’t look like they will change as far […]
READ ARTICLEWhen it comes to building our websites, we sometimes tend to believe that the more info we have on there, the better. But that’s not exactly true. Bogging down your website with images and content and code that is unnecessary and slows down your site is a big negative in Google’s eyes. If your website […]
READ ARTICLEEvery business needs to know what language their customers are using because that means you can relate better to them. When you relate to them in a way they understand, they will buy your products and services. And this is why SEO is so important, it makes your website easy for both users and the […]
READ ARTICLEWith organic reach shrinking across the board, content marketers are scrambling for answers. See what media company Social Media Examiner has done to overcome the lack of reach and what you can learn from the steps they took. Michael Stelzer is a social media expert, and a leading authority on the topics of writing and […]
READ ARTICLEHow can a small business with limited resources ever compete with the business giants when it comes to SEO? Fortunately, it’s not just about volume these days. Things like inbound links and a nice library of good content will determine the winner. And those are odds even a non betting person can get behind. Concentrating […]
READ ARTICLEBrainstorming Your Keywords One of the first things I do when sitting down with a client for SEO, is to ask them two questions: What do you think are some of the phrases that your ideal customer would search for to find a product, service, or company like yours? What do you want to rank […]
READ ARTICLEWhen people think about SEO, they often think of it as a cumbersome and laborious task, but it’s actually less complex than a lot of marketers make it sound. It is, however, a mandatory marketing tactic if you want to increase visibility and take your business to the next level. Certainly you can – and […]
READ ARTICLEAs popular television dance shows have demonstrated, if you’re going to dance, you’ve got to know the steps. But, did you also know that, if you want to shake the bottom line of your online business, your SEO and email marketing should dance together? You don’t have to know how to tango, two-step or even […]
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