If you took a poll and asked people to explain what exactly Public Relations is, you’d most likely hear “press releases” repeated time and again. But obviously there’s a lot more to it than that. PR is the business of persuasion where it is their job to convince an audience – both inside and outside… Read more »
We would like to thank Constant Contact for sponsoring The Agents of Change Conference this year! Who is Constant Contact Constant Contact helps small businesses do more business. The company has been revolutionizing the success formula for small businesses, nonprofits, and associations since 1995, and today works with hundreds of thousands of customers worldwide. Constant… Read more »
Do you really know who your customers are? Is the information you have based on data supported facts or assumptions? If your assumptions are off the mark, then you’re straying from who your customer really is and what they care about. By spending just a minimal amount of time doing some basic research and perhaps… Read more »
