Podcasts Podcasts

It’s one thing to close a sale with a customer, but how do you get closer to them in a way that goes above the transactional relationship where you become a business they actually care about and that matters to them?

What is “small data” and how can it help inform your marketing decisions? It’s all around you in analytics, review sites, competitor’s posts, and more! 

If your digital marketing isn’t as effective as you expected it to be, it may not be your tactics at fault. It may be that you haven’t yet identified what makes you remarkable.

Lowell Brown, CEO of Going Social, explains the ins and outs of creating effective Facebook and Instagram ads that drive leads, convert traffic, and convert sales.

Mike Kim, reminds us that our personal brand helps us develop a professional identity and a coherent message that sets you apart for others and promotes trust and loyalty.

Storytelling is incredibly important in business, but can feel intimidating. Discover how a structured approach takes the guesswork out of telling stories that will motivate your audience.

Storytelling is incredibly important in business, but can feel intimidating. Discover how a structured approach takes the guesswork out of telling stories that will motivate your audience.

Greg Gifford from SearchLab stops by to gives us the facts about the creative ways you could be using Google Posts.

On today’s episode, our friend Chris Mercer returns to the show to tell us what every marketer needs to know about the new GA4, how it differs from Google Universal, and how it will change the way you’re measuring your marketing efforts.

On today’s episode, our friend Chris Mercer returns to the show to tell us what every marketer needs to know about the new GA4, how it differs from Google Universal, and how it will change the way you’re measuring your marketing efforts.