Podcasts Podcasts

Using techniques such as anchoring, priming and reciprocity, Melina Palmer from The Brainy Business, explains how to influence your potential client’s brains to help persuade their choices.

Discover a five-step process to make your videos more engaging and improve your conversion rate. Listen to episode 405!

It’s important to run the right type of ads for each stage of the buyer’s journey, aka the sales funnel. Discover what works in this episode!

Discover why and HOW to be funny in your marketing. Even if you think you’re not funny at all, you’ll discover tips to help you stand out online.

It’s one thing to close a sale with a customer, but how do you get closer to them in a way that goes above the transactional relationship where you become a business they actually care about and that matters to them?

What is “small data” and how can it help inform your marketing decisions? It’s all around you in analytics, review sites, competitor’s posts, and more! 

If your digital marketing isn’t as effective as you expected it to be, it may not be your tactics at fault. It may be that you haven’t yet identified what makes you remarkable.

Lowell Brown, CEO of Going Social, explains the ins and outs of creating effective Facebook and Instagram ads that drive leads, convert traffic, and convert sales.

Mike Kim, reminds us that our personal brand helps us develop a professional identity and a coherent message that sets you apart for others and promotes trust and loyalty.

Storytelling is incredibly important in business, but can feel intimidating. Discover how a structured approach takes the guesswork out of telling stories that will motivate your audience.