Posts Tagged: Facebook ads

Targeting Cold and Warm Audiences with Facebook Ads – Andrew Bengel

Facebook’s ad platform gives you more control over your ad campaigns compared to any other platform out there. Whether you’re a pizza shop looking for more customers, or an online retail store looking to find more people interested in your products, Facebook’s audience targeting options allow you to reach the right people based on location,… Read more »

Discovering Keyword Gaps for Small Business SEO – Dan Shure

It can be difficult for small business to compete at Google against large corporations who have bottomless pockets and huge marketing teams. However, there are gaps—keyword gaps—that you can take advantage of to get found by your ideal customers when they search. Find out how to discover these keyword gaps, take advantage of the “long… Read more »

The Secrets of Facebook Ad Targeting – Dr. Ben Adkins

When running ads for your business, where you target potential customers is just as important as who you target. Search engines like Google generate more direct sales because people searching there generally already know what they’re looking for. Alternatively, with Facebook the key is to impress your potential customers by first getting them to know,… Read more »