Posts Tagged: facebook

The Psychology Behind Better Conversion Rates – Nancy Harhut

Behavioral science, and the research we gain from it, helps us to understand an individual’s buying habits and decision making process. Nancy Harhut is passionate about the impact that behavioral science has on marketing, and teaches effective persuasive techniques to businesses so they can really learn to move the needle to increase leads and sales…. Read more »

Facebook Video: The Good, The Bad, and the Really, Really Ugly – Mike Stelzner

Of all the social media platforms, Facebook is probably the one that changes most frequently and most dramatically. What worked so well last year, or last month, or even yesterday, is dead in the water today. In today’s episode we speak with Michael Stelzner of Social Media Examiner who shares with us evidence-based reasons on… Read more »

Discovering Keyword Gaps for Small Business SEO – Dan Shure

It can be difficult for small business to compete at Google against large corporations who have bottomless pockets and huge marketing teams. However, there are gaps—keyword gaps—that you can take advantage of to get found by your ideal customers when they search. Find out how to discover these keyword gaps, take advantage of the “long… Read more »