Posts Tagged: facebook

What’s Working in Facebook Ads Now – Amanda Robinson

Many businesses have scaled back or abandoned Facebook Ads, which means it’s a prime time for you to jump in or double down. But if you don’t understand the new restrictions or what first party vs. third party data is, you’re likely to lose money. To avoid that fate, we’ve got Facebook Ads expert, the… Read more »

The 4 Buckets of Successful Facebook Ad Campaigns – Jennifer Spivak

Are you struggling to attract new customers using Facebook Ads? While most businesses are seeing customer acquisition costs go up on Facebook, there is another approach that can help you really connect with your ideal customers. Facebook Ads expert Jennifer Spivak shares her four bucket approach to messaging in ads that has attracted new business… Read more »

Should You Really Delete Your Facebook Business Page?

Remember when one of the first things a business would do after setting up their website was to create a Facebook page? Well, according to marketing consultant Jenny Karn, this may be a thing of the past. This includes businesses currently using Facebook who have noticed their posts generating lower levels of engagement, leaving them… Read more »