WHAT WILL I DISCOVER?

Time (EST)

April 24, 2024

Attraction & Engagement
Discover what it takes to grab the attention of your ideal customers and drive them to your website!

April 25, 2024

Content Creation
Learn what content will grab your audience and get them to move forward on their customer journey.

April 26, 2024

Measurement & Growth
In our final day you’ll discover how you can measure your success and continue to improve your marketing and grow your business!

8:45am

Opening Remarks

Opening Remarks

Opening Remarks

9:00am

John Lee Dumas
The Common Path to Uncommon Success

Tamsen Webster
Built for Buy-In: The Fundamentals of Message Design

Melina Palmer
The Truth About Pricing

9:45am

Ardath Albee
Build Buyer Personas that Actually Work

Jeff Coyle
Content Strategy AI: The Real ROI of Integrating an LLM at your Business.

Anne Popolizio
Tracking 101: How to Measure the Effectiveness of Your Marketing

10:30am

Dorien Morin-van Dam
How to Unlock the Power of a Strong Organic Content Strategy

Valentina Escobar-Gonzalez
Grow your Presence with Instagram Consistency with a Dash of AI

Chris Carr
How to Not Only Survive, But Thrive, in the Face of Looming AI Disruption

11:15am

Andrew Shotland
How to Redesign Your Website Without Killing Your SEO

Dana Malstaff
The Science of Shareability: Amplify Your Reach with “Nurture Messaging”

Robert Brandl
The New Era of Email Marketing – Strategies for Better Deliverability

12:00pm

Jon Loomer
How to Approach Meta Ads Targeting in 2024

Atiba de Souza
2024 Blue Ocean Video SEO Strategy: 4X YouTube Traffic Without Recording New Videos!

Phil Pallen
Mastering Brand Strategy: Essential AI Tools for Your Business

12:45pm

Lunch Break

Lunch Break

Lunch Break

1:15pm

Crystal Carter
Schema/SEO

Lou Bortone
The AI Video Advantage: How to Leverage AI Video Tools and Strategies

Marty Greif
True Connections: Relationship Marketing in the Digital World

2:00pm

AJ Wilcox
LinkedIn Ads — The B2B Marketer’s Secret Weapon

Katie Brinkley
Post LESS for MORE Business

Teresa Heath-Wareing
How to Build an Audience from Scratch

2:45pm

John Paglio
Take Control of Your Local SEO!

Keenya Kelly
How To Use Short Video Marketing For Lead Generation

Brooke Osmundson
Maximizing Results with Google Ads

3:30pm

Mike Kim
Your Team Is The Brand

Andrea Vahl
Facebook and Instagram Ads for B2B

Rich Brooks
How to Generate Business from LinkedIn

4:15pm

John Jantsch
Rethinking the Customer Journey

Kim Garst
How to Use AI to Quickly and Easily Create Content that Builds a Connected Audience of Buyers

Mercer
5 Hidden Gems in Google Analytics

5:00pm

Closing Ceremonies

Closing Ceremonies

Closing Ceremonies

April 24, 2024

Attraction & Engagement
Discover what it takes to grab the attention of your ideal customers and drive them to your website!

8:45 am

DAY 1 OPENING REMARKS

9:00 am

John Lee Dumas
The Common Path to Uncommon Success

9:45 am

Ardath Albee
Build Buyer Personas that Actually Work

10:30 am

Dorien Morin-van Dam
How to Unlock the Power of a Strong Organic Content Strategy

11:15 am

Andrew Shotland
How to Redesign Your Website Without Killing Your SEO

12:00 pm

Jon Loomer
How to Approach Meta Ads Targeting in 2024

12:45 pm

LUNCH BREAK

1:15 pm

Crystal Carter
Schema/SEO

2:00 pm

AJ Wilcox
LinkedIn Ads — The B2B Marketer’s Secret Weapon

2:45 pm

John Paglio
Take Control of Your Local SEO!

3:30 pm

Mike Kim
Your Team Is The Brand

4:15 pm

John Jantsch
Rethinking the Customer Journey

5:00 pm

DAY 1 Closing Ceremonies


April 25, 2024

Content Creation
Learn what content will grab your audience and get them to move forward on their customer journey.

8:45 am

DAY 2 OPENING REMARKS

9:00 am

Tamsen Webster
Built for Buy-In: The Fundamentals of Message Design

9:45 am

Jeff Coyle
Content Strategy AI: The Real ROI of Integrating an LLM at your Business

10:30 am

Atiba de Souza
2024 Blue Ocean Video SEO Strategy: 4X YouTube Traffic Without Recording New Videos!

11:15 am

Dana Malstaff
The Science of Shareability: Amplify Your Reach with “Nurture Messaging”

12:00 pm

Valentina Escobar-Gonzalez
Grow your Presence with Instagram Consistency with a Dash of AI

12:45 pm

LUNCH BREAK

1:15 pm

Lou Bortone
The AI Video Advantage: How to Leverage AI Video Tools and Strategies

2:00 pm

Katie Brinkley
Post LESS for MORE Business

2:45 pm

Keenya Kelly
How To Use Short Video Marketing For Lead Generation

3:30 pm

Andrea Vahl
Facebook and Instagram Ads for B2B

4:15 pm

Kim Garst
How to Use AI to Quickly and Easily Create Content that Builds a Connected Audience of Buyers

5:00 pm

DAY 2 Closing Ceremonies


April 26, 2024

Measurement & Growth
In our final day you’ll discover how you can measure your success and continue to improve your marketing and grow your business!

8:45 am

DAY 3 OPENING REMARKS

9:00 am

Melina Palmer
The Truth About Pricing

9:45 am

Anne Popolizio
Tracking 101: How to Measure the Effectiveness of Your Marketing

10:30 am

Chris Carr
How to Not Only Survive, but Thrive, in the Face of Looming AI Disruption

11:15 am

Robert Brandl
The New Era of Email Marketing – Strategies for Better Deliverability

12:00 pm

Phil Pallen
Mastering Brand Strategy: Essential AI Tools for Your Business

12:45 pm

LUNCH BREAK

1:15 pm

Marty Greif
True Connections: Relationship Marketing in the Digital World

2:00 pm

Teresa Heath-Wareing
How to Build an Audience from Scratch

2:45 pm

Brooke Osmundson
Maximizing Results with Google Ads

3:30 pm

Rich Brooks
TBA

4:15 pm

Mercer
5 Hidden Gems in Google Analytics

5:00 pm

DAY 3 Closing Ceremonies

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