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Differentiate Your Content with Joe Zappa
Struggling to make your mark in today’s competitive and cluttered marketplace? Joe Zappa of Sharp Pen Media helps us explore innovative strategies and practical tips for businesses to differentiate themselves and carve out their unique identity so they can stand out both online and offline. Key Takeaways from Joe Zappa’s Interview Differentiation in Content: The primary reason content tends to be homogenous is the lack of strategic narrative building before jumping into content creation. Companies often rush into tactics without clearly defining what differentiates them from their competitors, leading to undistinguished content.  Customer Insights: Understanding what differentiates your customers…

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