Tag: video marketing
Looking for data-driven advice on how you should be using video to engage your audience? Want fresh approaches to standing out on YouTube and getting more views? Want to discover the latest tactics that are working for video marketing? Michael Stelzner shares the approach to video and YouTube that has been working for Social Media […]
READ ARTICLEWe’re all used to video marketing on platforms like YouTube, Facebook, Instagram, Snapchat, Tik Tok…the list goes on. That’s great for one to many communication and marketing. But how about leveraging the power of video—the visceral eye-to-eye, face-to-face style communication—in our emails? Our outreach emails. Our follow up emails. Our proposal emails. We speak with […]
READ ARTICLEWe are living in an age of video, and it’s only continuing to grow. With mobile devices making it easy and convenient to consume video content, they’re aso making it easy to create and distribute it. Smart business owners are looking to experts like Monique Johnson to help them leverage this power to grow their […]
READ ARTICLEWe’ve been hearing quite a lot lately about how adding video into your content marketing plan should be a vital part of your strategy. But there are still many out there that think it’s only something that can be done in certain industries that aren’t “too rigid, too buttoned-up, too serious”. Well Pat Lemieux of […]
READ ARTICLEToo often, business owners think they need to be everywhere to get ahead. But in reality, it can be a real waste of time, money and resources to chase your audience where they’re not even searching or hanging out. By niching down to a specific area of expertise, Jessica Stansberry found success and grew her […]
READ ARTICLEThese days, a strong marketing campaign will also incorporate video into the mix. Video marketing experts like Amy Landino understand and appreciate the effect that video has for boosting conversion rates, increasing click-through rates, and building trust and authority for your brand. Leveraging the easy accessibility (if you own a smartphone, you can make a […]
READ ARTICLEVideo marketing can attract an audience, but do you know what types of videos close sales? Marcus Sheridan does, and he’s been sharing that secret with businesses looking to grow. Thorough transparency and authenticity that only video can deliver, businesses gain not only trust but also brand awareness. Further, by using Marcus Sheridan’s “Selling 7” […]
READ ARTICLEAlmost all of the major social media platforms have added a live streaming feature, and marketers should be considering this an excellent addition to their toolbox. Given the way online users view content, video has skyrocketed to the top, and businesses and brands should be taking advantage of this. What better way to communicate with […]
READ ARTICLECurrently one of the strongest – and often untapped – digital marketing opportunities is YouTube pre-roll advertising. You know them as those 5-30 second videos that run before the video you want to watch, sometimes giving you the option to “skip it” and go straight to your video. Sure, some people can find them annoying, […]
READ ARTICLEThe landscape of content marketing has changed. To be successful you need to give your audience what it wants, where it wants it. And video offers a great opportunity to catch consumers where they hang out. Depending on which platform you choose to use, you should know what kinds of videos to be showing them. […]
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