591 episodes | 572K+ downloads

No amount of digital marketing will work if you don’t understand how your customer thinks and makes decisions. Discover what you’re missing with insights from Richard Sutton.

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Looking for ways to boost your website’s sales? Discover how to implement personalization elements for higher conversion rates.

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Struggling to make your mark in today’s competitive and cluttered marketplace? Joe Zappa of Sharp Pen Media helps us explore innovative strategies and practical tips for businesses to differentiate themselves.

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Discover how you can generate new streams of revenue in your business and generate leads through creating online courses…the right way!

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As digital marketers, we often rely on demographics to target our customers. But are we missing the mark? And what can take its place? 

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Stop chasing the next shiny object and instead understand what makes your customers tick, and how to leverage neuromarketing to improve your results.

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Conversion rates at your e-commerce site getting you down? CRO expert Anatoliy Labinskiy shares exactly how to improve them with actionable tips.

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Website personalization isn’t limited to companies like Amazon. You can personalize your site, too, and here’s how.

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They’re not data points, they’re people! Learn how to humanize your sales funnel and be able to serve more people. (Read: win more business.)

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Is your marketing copy falling flat? Discover these psychological triggers that will get people to take action, reach out, and buy from you.

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