How many times have you hit that fork in the road when trying to solve a business decision? Are you worried you’re not reaching the precise audience that’s right for your business? Have you ever envisioned what your one, ideal audience member would look like if you put a face and backstory to them? Creating […]

READ ARTICLE

John Lee Dumas will be speaking live in Portland, Maine at Agents of Change – The Digital Marketing Conference on September 26, 2014. Register by September 1, 2014 for a discount!

READ ARTICLE