Join Kate Paine, LIVE, September 20th in Portland, Maine!
Using Personal Stories to Help Your Professional LinkedIn Profile
Kate Paine helps executives and entrepreneurs stand out online so they become a recognized authority in their marketplace or industry, and a respected asset to their company and clients.
She uses her journalism, PR, and marketing background to tease out her clients’ compelling story to position them as an industry visionary or influencer both online and off. Identifying an individual’s “slice-of-life” story makes her expertise uncommon in the world of online personal promotion and social selling. She’s an expert on using LinkedIn as a powerful personal branding tool, speaks at national marketing conferences, and teaches LinkedIn for corporate sales training.
Keynote Topic: Make Your Mark on LinkedIn: How Your Personal Story Sets You Apart from the Competition
Your personal brand IS your reputation, and there’s no better online platform to showcase your brand than on LinkedIn. You want to be recognized for who you are and not just what you do. (We are way more than our job titles, after all.) Becoming known and trusted on LinkedIn as the influencer and expert you raise your profile; both literally and figuratively. You’ll learn to identify a nugget of your personal story and how to weave it together with your professional story, which will completely set you apart from your competition. We’ll look at the SEO benefits to this strategy as well. You’ll leave this strategic work session with a much more creative and solid way to position yourself on LinkedIn than most people ever consider.
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