Let Heather Jackson show you how.
Heather has over 20 years’ experience in sales and marketing, with a specialty in online and social media marketing. She has owned 2 small business of her own and has been a lifetime volunteer for various non-profits.
She is a professional and enthusiastic speaker who enjoys helping small businesses achieve their goals with a focus on engaging customers, growing sales, increasing ROI, and driving repeat business and customer loyalty. We’re very lucky to have her back to speak again!
At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. While email is not always viewed as the “sexiest” option in your marketing toolkit, it is by far and away the most powerful.
This session will reveal some simple but effective best practices and expert tips for the small business or nonprofit seeking to get results with email marketing. You’ll come away with actionable steps to immediately improve the effectiveness of your email and social media marketing campaigns. Heather’s presentation will include lessons on what makes a killer subject line, as well as three keys to an effective call to action. Don’t miss Heather at #aoc2015!
Topic: How To Make Email Marketing Work For You