Category: Social
Are you looking to build your authority, your audience, or generate more business online? LinkedIn’s Creator Mode is the latest offering from the platform that you can leverage to accomplish these objectives and more. LinkedIn expert Kate Paine shares all the details of this tool to help us decide whether Creator Mode is right for […]
READ ARTICLEConsumers, especially Millennials and Gen Z, want to work with and buy from companies that hold similar values to their own. They expect you to take a stand on social media and back that position up with action. So how does this impact your marketing, your communication, and your social media? Brooke Sellas, author of […]
READ ARTICLEIf your Instagram marketing is going nowhere, this is the episode for you. Instagram expert Ariel Carr will show you how to build an audience and how to monetize your Instagram account, even if you don’t have thousands of followers. She’ll share with you some of the overlooked opportunities on Instagram, and how to get […]
READ ARTICLEShould TikTok be part of your company’s marketing campaigns? Maybe you think the audience isn’t there, or it’s not a serious enough platform. TikTok marketer, Austin Armstrong, believes otherwise and he’s helped professionals reach and engage their audience on TikTok, driving leads and sales. He shares how in this week’s episode of the Agents of […]
READ ARTICLEAre you struggling to attract new customers using Facebook Ads? While most businesses are seeing customer acquisition costs go up on Facebook, there is another approach that can help you really connect with your ideal customers. Facebook Ads expert Jennifer Spivak shares her four bucket approach to messaging in ads that has attracted new business […]
READ ARTICLECan you outsource all of your content marketing to AI? Can Artificial Intelligence research, write, and optimize your blog posts and articles? Content Marketing Agency VP James Scherer is on the cutting edge of AI and shares what it’s capable of, and where it falls short. If you’ve been looking for ways to automate your […]
READ ARTICLEHow often do you accept a connection request on LinkedIn, only to be immediately spammed with a sales pitch before you’ve even had a chance to look at their profile? Or received a connection request with no explanation or context? Or been told you should connect because “I see we have connections in common”? According […]
READ ARTICLERemember when one of the first things a business would do after setting up their website was to create a Facebook page? Well, according to marketing consultant Jenny Karn, this may be a thing of the past. This includes businesses currently using Facebook who have noticed their posts generating lower levels of engagement, leaving them […]
READ ARTICLEPinterest has undergone a few major changes lately, and the word on the street is, quality over quantity will get you favored these days. Pinterest expert and friend of the show, Alisa Meredith, stopped by to give us the low down on all the recent changes happening at Pinterest affecting marketers, including explaining why curating […]
READ ARTICLESay it with me… “Pinterest is a search platform.” Yup, it’s true. Just ask Pinterest expert, Lindsay Shearer. She shared with us specific tips to help drive more organic traffic to your site and how turn that into customers. With most marketers turning to platforms like Facebook, that means there is less competition so the […]
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