When Snapchat first came on the scene, it was widely known as the “sexting platform”, where teens and millennials ruled the demographic. But like many social media platforms, marketers began to see it’s potential for businesses as a powerful marketing tool, making it the fastest growing social network to date.
One of the aspects that sets Snapchat apart from its competing platforms, is that these posts – or “snaps” – either videos or pictures, don’t just sit around and get lost in a user’s timeline, once they are opened. They are only around for 1-10 seconds before they disappear, allowing you to have your audience’s undivided attention once they open your snap. So make sure you get creative and offer extremely valuable content. You are giving your audience a unique opportunity to really engage with your brand in real time, so get savvy and create stories they can relate to.
Nick Cicero knows social media platforms inside and out, and is a leading authority on how to get the most out of your marketing initiatives.
Creating customer loyalty is the very backbone of many small businesses. But creating customer loyalty doesn’t just happen overnight, sometimes your customers need a little nudge to encourage them to keep coming back. And what better way to encourage them than by making it as easy for them as possible.
The key is in connecting the transaction to the loyalty aspect for your customers. The philosophy behind customer loyalty programs is really quite simple; mobile payment apps provide both the merchant and the customer a faster transaction, repeat customers are rewarded, and the businesses sales increase. In today’s world of consumer savviness, businesses recognize mobile payment apps enhance the guest experience as well as help extend their brand, therefore making it crucial for brands to enhance their offerings, and loyalty programs top the list.
Chris Munz’s mobile marketing technology expertise has helped countless national brands better understand their marketing needs, and helped them implement mobile strategies to succeed in business.
To describe a webinar as an “effective tool” would be a huge understatement. They allow you to reach, teach and sell products and services to your target audience in one fell swoop.
Webinars provide a vast number of benefits all with the same goal; to boost, support and build your business. They allow you to build your business contacts – and more importantly – your precious and valuable email list. You also get the opportunity to establish your business as an authority in its field, which adds value to your business. All this while maintaining close communication with your target audience, capturing sales leads and promoting your products and services. And best of all, you could even do it from the comfort of your living room couch if you chose to!
Kimra Luna is a webinar rock star whose unconventional way of doing business brought her from welfare to a million dollar business owner in just 18 months. Her tips and advice show proven results to grow your business through the power of webinars.