Posts Tagged: Rich Brook

How to Discover the Language of Your Customers – Jeffrey Shaw

Your business is more than just a commodity, so price should not necessarily be the differentiating factor between you and your competition. Brand message expert Jeffrey Shaw shares how to create innovative branding strategies around the specific audience you wish to target and how to speak to them in their own lingo. Integrating your customer’s… Read more »

How to Engage Your Audience Through Email Marketing – Jill Fanslau

By now we’ve all been told time and again about the importance of your email list when it comes to creating your marketing campaigns. But there’s a bit more to it than just shooting off a few emails. Aweber’s Jill Fanslau has helpful and insightful tips and strategies that you can immediately put into action… Read more »