Tag: agents of change
We’ve all thought at one time or another, if I could just come up with a great idea, it will sell itself and I’ll be rolling in money. Well, it’s not quite that simple. Sure, the idea is the impetus of the plan, but the process that you use to keep it moving forward – […]
READ ARTICLEMany small businesses offer their products and services to a specific geographical market. To be successful, they need to make sure they’re being found quickly in search engines. That’s why incorporating strategies specific to local search and SEO is an important part of creating a well-rounded and comprehensive online marketing strategy. To help increase your […]
READ ARTICLEAfter 21 years in business, I finally decided to take a sabbatical. If you’ve been wondering if you can take a sabbatical, or how to make it happen, I’ll share my process in this episode! And, if you’re not sure why you should take a sabbatical, I’ll share with you why I’m taking mine, and […]
READ ARTICLEAs a business you always want to be building loyalty and trust from your clients and prospective clients. The best way to do that is by telling stories that they can relate to personally. You should think of storytelling as tribe building. And if you put out your story, you’re going to attract like-minded people […]
READ ARTICLEBusinesses are always looking for ways to cut costs and improve customer engagement, and chatbots have become the newest shiny object on the block that have filled the hole as an alternative way to engage conversationally with customers. More importantly, chatbots are available to companies of all sizes, so it allows the small guys to […]
READ ARTICLEYour prospects and customers are researching and buying online, so you need to focus your marketing to them on digital channels as well. The way to do that is to be specific in who you’re trying to reach, know where they’re hanging out online, prove to them that your brand is trustworthy, and be able […]
READ ARTICLEMany of us have these grandiose dreams of having it all, the family and the career where we’re our own boss. Well it doesn’t have to be a dream, you can make that a reality if you take the right approach. The key could lie first in finding your perfect community. This is where you […]
READ ARTICLEIf you’re already creating content for your own business, why would you want to seek out guest posting opportunities for other sites? Well, because guest posting is a creative and important strategy for growing your own blog readership and community. Guest posting builds relationships, it’s great for search engines, it introduces you to a whole […]
READ ARTICLEIf you’re a business owner, chances are you’re already using Facebook ads as part of your marketing strategy. And the last thing you probably want to do – or have time for – is add yet another social platform to your repertoire. But don’t overlook the many benefits of Pinterest and what it can do […]
READ ARTICLEIt’s pretty common these days for businesses to use Facebook ads for business, but have you considered the power of YouTube ads? Everyone knows that video is a powerful way to capture your potential audience’s attention, and even more than Facebook, people turn to YouTube to find answers to problems they’re having. If you have […]
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