How to Build Trust with C.A.R.E. – @jessikaphillips

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How do you get clients to know, like and trust you, and even send referrals your way? You build a relationship with them. When you gain loyalty through meaningful relationships, you reap the benefits of long term business – and more importantly – referrals which can keep your business thriving for years to come.

By devising a relationship marketing system for your business, you are showing your clients that you appreciate them. You achieve that by capturing their attention, articulating your message, continuing to build the relationships out, and providing exceptional customer service. 

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Rich Brooks Answers Your Pressing Marketing Questions

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If you missed the recent TwitterChat that RIch Brooks recently hosted – or have no idea what a  Twitter Chat is – you missed out on a ton of valuable information. Luckily he has taken a sampling of that chat, as well as other questions he hears often, and answered them here for you. 

You can get expert tips on topics such as how to build your email list, how to respond to the haters, are Facebook ads better than Google AdWords, effective ways to utilize Google Analytics and even why attending conferences in person is so beneficial.

 

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Facebook Ads for Brick and Mortar Businesses – @rickmulready

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More than 2 billion people use Facebook daily, which makes is a no brainer as far as an advertising platform is concerned. Not only that, they collect so much data for its users that they share with advertisers to help them target their audience in even the most granular ways.

But you can’t just throw up any ad on Facebook and expect the business to roll in, it takes a little finesse and testing to reach the right target audience that’s going to reward you with leads and sales. You need to choose the right objective for your campaign, as well as choose the ad set level, before you even go ahead and create that perfect ad.

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