How to Cut Through the Clutter and Inspire Your Audience – @drewdavishere

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In business, we want to make sure that we’re always front of mind for our customers and prospects. But how do we do that without inundating them with a blizzard of information, overloading them just to make sure they remember us? Maintaining inspiration within your audience is the key. You need to make them want to keep coming back to buy from you and/or consume the content you’re putting out.

Andrew Davis is an author and digital marketing strategist who challenges businesses to change the way they think, in order to find new ways to market their brands in this ever-changing digital world.

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You’ve Grown Your Email List…Now What? – @bestofjess

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Email marketing can be a tricky beast. It’s more than just making sure you have an email list that you’re spewing out x number of emails to a week. You need to finesse your audience, make sure the content is informative, compelling and eye catching, and allows you to stay front of mind without bombarding them to the point of unsubscribing.

Jessica Best has taught businesses how to do email the right way. Her decade of experience in email and digital marketing has allowed her to strategize for a diverse audience, while helping businesses improve their return on investment.  

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How to Develop a Voice for Your Brand – @ambercadabra

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To communicate effective with your audience, your brand needs to speak to them in a way your listeners – and prospects – can relate to, understand and trust. But how do we do that effectively when there are so many different styles that appeal to so many different people? The key is to find the most authentic, unforced version of who you are and what you stand for, and build on that.

Amber Naslund has helped numerous brands – spanning all aspects of business – to find their brand’s best voice to resonate with their particular audiences.

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